A turf website that shows every slot live, and the desk that runs it.
Players see which turf is free right now, drag across the hours they want with peak, holiday and floodlight prices shown upfront, pay the advance by UPI and get a Match Pass. They find players, join leagues, book academy trials and plan birthday or office events. The front desk confirms it all in the TurfArena CRM: slot grid, advances, hour packs, tournaments and academy. One system, two sides.
- Live slots from the desk's own schedule
- Peak, holiday & floodlight pricing built in
- UPI advance, WhatsApp-first, made for Indian venues
▶ Open live demo
The venue website: every turf live under the floodlights, with the next free hour one tap away.
Most turfs run on WhatsApp chats,
a whiteboard and missed calls.
Six problems venues run into every week, and what TurfArena does about each.
“Is 8 PM free?” all day.
The desk answers the same availability question on calls and chats.
Double bookings.
Two teams turn up for the same hour because the board wasn't updated.
Peak hours sold cheap.
Evenings, weekends and festivals are charged like a Tuesday afternoon.
No-shows and empty hours.
Teams cancel last minute and the slot goes unused.
Leagues on spreadsheets.
Fixtures, results and points tables live in someone's phone.
Academy and parties untracked.
Trial requests and birthday enquiries get lost in chats.
Box turfs, courts and nets. One website for all of them.
The demo venue runs six playing areas. Each has its own rates, size, surface, players and live state.
Same turfs. A very different evening rush.
Two sides of one venue. Every screen below is live.
Real screens from the demo. Open the website and the CRM side by side: what a player does on one appears on the other.
From “is 8 PM free?” to “same time next week”.
- Sees what’s freeLive arena, Slot Radar or the assistant
- Books & pays the advanceLands on the desk’s dashboard to confirm
- Fills the squadFind-a-game post and split-the-bill
- Plays with a Match PassQR at the gate, live scorer on the phone
- Settles at playBalance, floodlights and add-ons at the desk
- Comes backHour packs, leagues and the academy
A venue website and a desk system. Twenty-two pieces.
Venue website
Front-desk CRM
Type your venue’s name. Watch the demo become yours.
The venue website rebrands instantly with your name, city and colour.
Live in about four to six weeks
Keep your domain. We set it up with your turfs, rates, timings and programmes.
Turfs and courts, sports, opening hours, base and peak rates, floodlight charges, holidays, advances and hour packs.
Your name, colours and photos, leagues, academy batches and party packages.
Staff logins, WhatsApp messages from your number, UPI details and receipts.
Go live on your domain, share the booking link and put the QR at the gate.
Questions venues ask us
Do website bookings reach the front desk?
Yes. In the demo the website and the CRM share the same data in your browser: a player books and pays the advance on the website and the request appears on the desk’s dashboard to confirm. On your venue’s live system both use one central database.
Can players pay online?
The demo shows a UPI QR for the advance with a demo “mark as paid” button. For your venue we connect your UPI or a payment gateway during rollout.
Does it handle peak and holiday pricing?
Yes. Evening peak on weekdays, all-day peak on weekends and holidays, and a floodlight charge after sunset are calculated automatically on every slot, on the website and at the desk.
We have only one or two turfs. Does it fit?
Yes. It suits a single box turf, a multi-sport park or a badminton centre. The demo shows six areas; your setup can have one or many.
Is the assistant AI?
In the demo the assistant is rule-based and runs in the browser: it answers availability, prices, leagues and academy questions in English and Hinglish from the live schedule, and nothing is sent anywhere. We can add an AI model for freer conversation.
Can we use only the CRM, or only the website?
Yes. Many venues start with the CRM at the desk and add the website later, or the other way round.
How much does it cost?
It depends on the number of areas, the features you need and any integrations. Tell us about your venue and we’ll send a clear quote after a free consultation.
Looking only for the front-desk software? See the TurfArena CRM in detail
Fill every floodlit hour, and calm the front desk.
See TurfArena with your venue’s name on it. A 20-minute call is all it takes.
Or open the live demo first