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๐Ÿ“ธ Photo studios & event teams

From Meta Ads lead to paid shoot โ€” one screen for the whole studio.

ShutterCraft is a CRM and project manager built for wedding and event photographers. Leads land from Meta Ads, convert into projects with a pricing wizard, get assigned to photographers who see only their own events, and finish with invoices, payouts and profit per event.

11Modules incl. shoot calendar
2Portals: studio admin & team
UPIQR on invoices & payments
LiveProfit per event from real ledger
ShutterCraft โ€” Photo Studio CRM dashboard

Why photo studios & event teams lose time and money today

ShutterCraft was designed against the five problems we hear most often โ€” and answers each one.

โŒ The pain today

  • Leads leak. Meta Ads enquiries sit in a phone inbox and go cold before anyone quotes.
  • Quotes are guesswork. Multi-day functions with mixed services are priced in a notebook, GST added later.
  • Photographers don't know their schedule. Assignments live in WhatsApp groups; no-shows and double bookings follow.
  • Payments are untracked. Advances, balances and team payouts are reconciled at month-end, if at all.
  • No idea which events made money. Revenue is known, cost per event isn't.

โœ… How ShutterCraft answers it

  • Lead pipeline with Meta Ads sync. Sync drops new Meta Ads leads into the list; warm / cold / converted stages, WhatsApp follow-up links and a one-click convert that carries the lead into the wizard.
  • Five-step project wizard. Client, function days, services & crew per day, pricing built from the services ticked with CGST / SGST split, advance and milestones, then review with a WhatsApp quote.
  • Crew assignment, calendar & portal. Assign crew per event with role and payout, see double-bookings on the shoot calendar, and each photographer's portal shows only their events to mark complete.
  • Invoices & UPI QR payments. Per-project invoices with CGST / SGST, amount in words, UPI QR for the exact balance, PDF print and email; record payments by UPI / cash / card / bank with milestone tracking and overdue badges.
  • Finance & delivery. Revenue vs expenses and profit per event computed from the real ledger, payouts, editable expenses, CSV export, plus a client gallery-delivery card with status stepper.

The workflow, step by step

Seven hand-offs, zero ambiguity about who owns the next one.

๐Ÿ“ฃ
Lead capturedMeta Ads sync or manual entry; warm / cold tagging.Studio admin
๐Ÿ”
ConvertConverted leads open the wizard prefilled with client and dates.Studio admin
๐Ÿงฎ
Project wizardClient, function days, services per day, pricing with GST, review.Studio admin
๐Ÿ‘ฅ
Assign teamPhotographers and editors per event with role and payout.Studio admin
๐Ÿ“ท
Shoot & completeTeam marks the event done with remarks from their portal.Team member
๐Ÿงพ
Invoice & collectUPI QR for the balance, record payment, PDF, email.Studio admin
๐Ÿ“ˆ
Payouts & profitTeam payouts settled; profit per event on the finance page.Studio admin

Business logic, end to end

The decision points that keep the day running when things don't go to plan.

Lead arrivesMeta Ads / walk-inConverted?Nurture / mark coldstays in pipelineProject wizarddays ยท services ยท GST pricingAdvance received?Follow-up reminderquote stays pendingAssign teamper event ยท payout setEvent completedteam portal ยท remarksBalance settled?Invoice & emailbalance duePayouts & profitfinance closedyesnot yetnoyesno
StepDecisionRule / alertExceptionDone

Everything in the box

6 modules on one shared data model โ€” an action on one page shows up on every other.

๐Ÿ“ฃ

Leads

  • Meta Ads sync adds real leads
  • Warm / cold / converted pipeline
  • WhatsApp follow-up and quote links
๐Ÿงฎ

Projects

  • Five-step wizard, prices from services
  • Milestones with overdue badges
  • Client delivery card & stepper
๐Ÿ‘ฅ

Team

  • Profiles, skills, roles
  • Aadhaar / PAN documents
  • Payouts per event
๐Ÿ“…

Shoot calendar

  • Month grid from function days
  • Double-booking detection per photographer
  • Crew load and conflicts panel
๐Ÿงพ

Invoices & payments

  • UPI QR for the exact balance
  • CGST / SGST, amount in words, PDF
  • Record UPI / cash / card / bank payments
๐Ÿ“ˆ

Finance & portal

  • Profit per event from the ledger
  • Payouts, expenses, CSV export
  • Team portal with own events only

Delivery roadmap

The demo you can open today is Phase 1. Phases 2 and 3 connect it to your data and automate the busywork.

Completed

Phase 1 ยท Front end & flows

  • Eleven modules on a shared data store
  • Five-step wizard, shoot calendar, team portal
  • UPI QR invoices, WhatsApp quotes, real finance
Upcoming

Phase 3 ยท Integrations

  • Meta Ads API lead capture
  • Client confirmation & congratulation emails
  • WhatsApp reminders and payment links

Run your studio on ShutterCraft

We adapt the services list, pricing rules and team roles to your studio and connect Meta Ads lead capture.

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